You’ve seen changes in how you code and bill for services. You’ve seen changes in reimbursement.
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Marketing
The Art of Receiving Referrals
It’s no secret that the best way to gain a new patient is via Referral Marketing from a center of influence or current practice member. But what’s the best way to do it? How do some practices always have a full schedule yet never advertise? It’s part art, part process and 100 percent delivering on what you promise.
12 video creation tips to drive more business
The advent of social media platforms such as Facebook, Instagram, Snapchat, and YouTube along with faster networks and smartphones has exploded the quantity of video of all kinds. Read our full article in Chiropractic Economics.
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Using Customer Success Stories in Your Marketing
"According to Nielsen research, '92% of people will trust a recommendation from a peer, and 70% of people will trust a recommendation from someone they don’t even know. '” Sujan Patel wrote the prior statement in an excellent blog post 9 Strategies for Using Customer Testimonials in Your Content.
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Marketing Plans, Marketing Strategies and Marketing Tactics
Marketing Plans, Marketing Strategies and Marketing Tactics are all important to marketing laser therapy. Doctors often “market” their practice via Social Media, advertisements, open houses, health fairs and their website.
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10 Ways To Differentiate Your Practice
Do you ever wonder why chiropractors seem to be located in clusters near one another? As the real estate motto suggests, certain areas become popular due to their location, location, location. An important factor in setting up shop is the need to be close to where your patients live and work.
