Dynamic Chiropractic ran an article in July 2018 issue entitled State by State: Chiropractic leads changes in healthcare. It outlines changing scope and the ability to help patients in West Virginia, Washington and Oregon.
Practice Management
Chiropractic Assistants Can Help With Lasers
Have you been wondering how your CA could help with laser therapy? Chiropractic Assistant Magazine published my article Nine Ways the CA Can Aid the Chiropractor Using Lasers. Please click the link or HERE to read the full article.
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Using Customer Success Stories in Your Marketing
"According to Nielsen research, '92% of people will trust a recommendation from a peer, and 70% of people will trust a recommendation from someone they don’t even know. '” Sujan Patel wrote the prior statement in an excellent blog post 9 Strategies for Using Customer Testimonials in Your Content.
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What Are Chiropractors Receiving For Laser Insurance Reimbursement?
Chiropractic Economics 19th Annual Fees & Reimbursement Survey had some interesting findings about lasers. Practices Accepting Insurance Reviewing code S8948 for low level laser, each 15 minutes 2016 overall results: Fee Reimbursement US Average $37 $17 Western $42 $21 Midwestern $27 $ 8 Eastern $40 $18 Southern $35 $14 Our Observations Workers' Comp carriers often treat laser differently than Healthcare Insurers.
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Marketing Plans, Marketing Strategies and Marketing Tactics
Marketing Plans, Marketing Strategies and Marketing Tactics are all important to marketing laser therapy. Doctors often “market” their practice via Social Media, advertisements, open houses, health fairs and their website.
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Annual Survey Reveals Changing Practice Revenues
Chiropractic Economics recently conducted their 20TH Annual Salary & Expense Survey. There were some fascinating statistics in the report.
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