It’s no secret that the best way to gain a new patient is via Referral Marketing from a center of influence or current practice member. But what’s the best way to do it? How do some practices always have a full schedule yet never advertise? It’s part art, part process and 100 percent delivering on what you promise. If you are struggling with getting referrals, or are considering launching a referral program, here is the process we suggest you follow.
- Brand evangelists
- Create a solid WHY statement
- Content marketing
- Make it easy to refer business to you
- Acknowledge, always
- Be Public
- Web and social
- Patient experience
To learn more, read my full article, as published in Chiropractic Economics Blog HERE
